NEWS///FIRST LOOK///NIKE x LIVESTRONG “STAGES” PRODUCT FOR LANCE ARMSTRONG 2009
NIKE has always given 100% of the proceeds from their innovative and comprehensive LIVESTRONG apparel & foorwear collection to the anti-cancer foundation LANCE ARMSTRONG founded in 1997. With their new “Stages” collection designed by JESSE LEYVA, the company has moved to incorporate the cream of the crop of NSW‘s coveted offerings to expand the reach of a program that has already generated over $10 million for the cause. Kicking off the lineup are reissues of some of sneakerdom’s most sought-after DUNK and AIR FORCE 1 releases by FUTURA, MISTER CARTOON, and SO ME, all in the trademark yellow Livestrong colorway. Backing them up are the corresponding AIR MAX PACK (Ones, 90s, and 180s), the new hybrid EVERYDAY LUNAR RACER, the CUTTERS PACK TIEMPO created especially for urban fixed gear cyclists, the original LUNAR RACER, the rare FOOTSCAPE WOVEN, and apparel pieces like the M-65 and FIREFLY jackets. First offerings hit shelves in the coming months with lots more surprises to come. Stay tuned to ST for updates on the way. Meanwhile, HAVE A LOOK:
The Livestrong M65 might just be the illest look yet…
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